Samsung Gear S3, Galaxy A9 Pro, Level Audio To Be Available in Q4

Samsung Electronics Singapore recently launched the all new Samsung Gear S3, Galaxy A9 Pro (2016) and a new line of Level Audio Accessories. These new additions will tide fans while waiting for Samsung next flagship after the Note7 incident.

Samsung Gear S3

Built to incorporate compatible pairing between Samsung’s existing products family, the Gear S3 combines timeless design with the latest in mobile technology, including Military-grade Protection, IP68 water and dust resistance, mobile payments, and built-in speaker and GPS, making it the ideal addition to any watch collection.

The rotating bezel is a little confusing, coming from an Android Wear user perspective but I think it does help improve usability.

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There’s also inbuilt Samsung Pay – and support mobile payments even without a phone nearby. It sounds just about perfect to bring the Gear S3 out for a jog, which comes with GPS to track your run / performance, and then, rejuvenate yourself at a pit stop.

The Samsung Gear S3 is available in two bold designs to suit different users’ lifestyles: frontier and classic. Inspired by the active explorer, the Gear S3 frontier evokes a rugged outdoor look with an enduring style that blends form and function. The frontier was designed to perform in any setting or environment – whether business or leisure.

The Gear S3 classic pays homage to the minimalist, elegant style found in the most iconic timepieces. The classic was designed with meticulous attention to detail – with its size and shape chosen to attain the same consistency and balance of a well-crafted luxury watch.

The emphasis this time around is on watch first – with the Gear S3 Frontier having design cues from Hublot. Especially the details on the Frontier buttons, and strap. And… that’s because Yvan Arpa, former MD of Hublot (2002-2006) was actively involved in the design.

The Gear S3 will be available at a recommended retail price of $548 from Q4 2016.

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Galaxy A9 Pro (2016)

Continuing the Galaxy A series legacy, the Dual SIM Galaxy A9 Pro (2016) comes with a stylish glass and metal body which has been designed for the discerning consumer who wish to express their unique style with a powerful device. Additionally, the large SUPER AMOLED screen on the Galaxy A9 Pro (2016) makes it the perfect device for unlimited entertainment.

The Samsung Galaxy A9 Pro (2016) will be available from 12 November 2016 in Gold, Black and White at a recommended retail price of $698 (including GST) at all local telecommunication operators, selected major consumer electronics and IT stores, authorised mobile retailers and Samsung Experience Stores.

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Level Audio Accessories

The newest additions to Samsung’s Level series of mobile optimized audio products – Level Active, Level Box Pro, Level In ANC and Level U Pro ANC, is designed to enhance the audio experience of consumers, especially when paired with Samsung’s ecosystem of products. These new offerings incorporate the latest Samsung technology to offer outstanding sound quality for various lifestyles as it takes consumers on a truly immersive sound adventure.

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The Level Active, Level Box Pro, Level In ANC and Level U Pro ANC are available now at all local telecommunication operators, selected major consumer electronics and IT stores, authorised mobile retailers, Samsung Official Store at Lazada.sg or Samsung Experience Stores.
· Level Active (White, Black) : $98
· Level Box Pro (Gold, Black) : $198
· Level In ANC (White, Black) : $78
· Level U Pro ANC (White, Black) : $148

Do you want a Android Flip Phone?

Let’s face it, the phone you are using is getting bigger each year.


At 2011, Samsung introduced Samsung Galaxy Note, its 5.3″ screen is consider as gigantic and was deemed as potential flop where everyone thinks it’s just too large for a proper usage. However, it did went on to be successful and right now we are at the 6th Generation with Galaxy Note7.

In contrast, at 2016, ZTE just announced their latest Axon 7 Mini. The word ‘Mini’ would be misleading as the screen size is at 5.2″, which is just 0.1″ smaller comparing to 2011 giant Galaxy Note. While we can argue that with the improvement of design (especially with smaller screen bezel), it is easier to handle these phablet, but it’s still beyond comfortable one hand usage.

With a sole touchscreen design getting more common each year, the only way to make significant difference is to go beyond the norm and introduce a unique phone design. Blackberry does it with the sliding keyboard on the Priv, however the average specification that can’t justify the expensive price tag is unable to bring Blackberry back to their previous glory.

Here’s where Asia market came into picture, taking Japan as an example, 2016 will be the first time where Smartphone overtaking feature phone in the total mobile phone market share. In the past, as Japan are often advanced in their IT technologies, they have already been using cashless payment with their feature phone. Hence most of the population doesn’t feel the need to get a smartphone since their feature phone can get most of the task done.

However as the younger generation started to use Android/iOS smartphone, feature phone without the ability to install application (such as Line, Whatsapp) created a communication gap. To close up the gap, Japan phone maker such as Sharp introduced a flip phone running on Android, hoping to attract both older & younger generation at the same time.

On the other hand Korea phone maker, Samsung and LG brought smart-flip phone to Korea and China market.
LG Introduced LG Wine/Gentle/Ice Cream Smart which based on same design and specification of Snapdragon 400.

Samsung went further by tackling both lower & flagship market. Samsung introduced a Samsung Galaxy Golden in 2013 that feature dual touchscreen and continue to introduce a follow up with last year W2016 – technically known as a Galaxy S6 in Flip phone form. W2016 can only be purchased in China and costed more than SGD$1500 even in today’s market where S7/Note7 are widely available now.

Thankfully for people who are on budget, Samsung doesn’t neglected lower end market by introducing Galaxy Folder last year and continue with Galaxy Folder 2 as follow up.

According to leaked image and detail. Samsung Galaxy Folder 2 pack a 3.8″ WVGA display, running on the Snapdragon 425 along with 2GB RAM. Its expected pricing is around USD$285, a sweet spot for unique flip phone experience. Unfortunately, it is unlikely to be introduce in Singapore market given that almost no Android flip phone has been officially available in Singapore before. Would you like to get your hand on one of these unique phone? I would definitely like to experience it all over again given that my last flip phone is the Panasonic GD88 which is introduced in 2002.

Be Rewarded for using Samsung Pay

Samsung Pay is officially launched in Singapore. They have partnered with the major banks in Singapore, POSB/DBS, Standard Chartered, OCBC, and Citibank, and there’s a whole lot of advertisement budget to encourage usage. Read on to find out how to maximise your rewards and get up to 25% cashback and free Samsung accessories, you may even win a phone!

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